How to Get Started with Social Selling

[Jim Kruger (Jim.Kruger)]

In 2016, the Workplace of the Future becomes a reality, creating incredible new opportunities for our sales and channel partners.

This will be a year of new markets, new opportunities and new profit potential. It’s a new world with new rules and a new mission, calling for a new approach to how we sell and how we tell our story to the world. The ability to participate in social selling is part of this movement towards the workplace of the future.

Recently I had the opportunity to visit LinkedIn in San Francisco where I met with Social Selling Evangelist Koka Sexton. During our conversation, I learned some best practices, tips and tricks for using social media in the selling process. I recorded our discussion and shared a few highlights with the TEAM Polycom attendees today during my keynote, which I’m also posting here for you.

Watch the video below for a clip of my conversation with Koka, where he discusses the importance of social selling, as well as advice for how to get started today:

For Polycom employees and Polycom partners, we’re also offering a quick-start guide on Social Selling, which is available on connect.polycom.com today.

Also for Polycom employees and partners, join Polycom’s Social Media Enablement Program to stay tuned for information and resources including workshops and trainings.

Good (social) selling,

Jim 

Additional Resources:

Blog: Social Media 101: What is the ROI?

Blog: #Winning with Social Selling!

Blog: Say Goodbye to the Cold Call: Getting Started on Social Media (Part 2)