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With the company’s rapid growth and inherent client-centric culture, the primary collaboration requirement for eClerx was threefold: to increase video usage and adoption among its employees for greater productivity, seamless multi-party conferencing, and integration with Skype for Business.
“Weekly review meetings with stakeholders required a number of participants dialling in from various offices and remote locations. It was important for us to increase the capacity, so that more people could join these calls, and ensure that the user experience was of the highest standard,” said Sanjay Kukreja, CIO of the company. He added, “We also required PSTN connectivity for our audio participants and seamless integration with our existing Skype for Business platform.”
Kukreja emphasised the company’s commitment to innovation and collaboration is key to the growth and continuous improvement of service delivery. “By establishing those critical face-to-face connections across time zones, not only do we serve our customers better, but create a strong culture of teamwork across the organisation,” he said.
Our customers are achieving amazing results by using Polycom solutions to defy distance across all industries. Whether you’re saving lives or saving your company time and money, we want to hear about it!
We have lots of opportunities for you to share your success, including:
- Interview for a case study or article
- Participate in creating a video
- Send a photo of your team using Polycom solutions
Contact us to find out more!
Presented by Polycom experts, Steve Blackman, Microsoft Solutions Architect and Pat Finlayson, Senior Solution Marketing Manager, you’ll discover the key things to consider when integrating video with Skype for Business in any meeting environment to ensure it's easy to deploy. Register now and book your place!
Webinar details:
Date: Wednesday, November 2
Time: 11:00 A.M - Singapore
2:00 P.M. - Sydney
4:00 P.M. - Auckland
Video collaboration is breaking down distance barriers in the workplace – people want to talk with each other naturally from anywhere, they want to connect from any location, they want to be able to share content and whiteboard ideas as if they were meeting in person. Having the ability to use video-enabled devices has made this a reality, while the growing popularity of video conferencing at home, especially by millennials entering the workforce, is a big driver of increased preference for its adoption in the workplace. With a growing number of users, it only becomes more necessary to provide guidance and best practices in video collaboration towards improving team meetings.
That’s where Polly Calm comes in – she’s the world’s expert in “vidiquette” and her mission is to encourage video conferencing utilisation and adoption by demonstrating that it only takes a few simple steps to make it a great experience!
Watch as she takes you through best practices in video conferencing to help make it a pleasant and productive experience for everyone. View all the videos here.
In a brand new webinar next week, our in-house experts will reveal how to extend the Skype for Business experience by making it simple and intuitive for any user to join with one-click.
Why attend this webinar?
Whether you are looking to connect Skype for Business video with existing video systems or that you want to improve current workflow efficiencies by connecting video across mixed-vendor environments, seamless integration and ease of use are essential in ensuring success.
By registering for our ‘Click-to-Join with Polycom®RealConnect™ and Skype for Business’ webinar you’ll hear firsthand from Adam Jacobs, our Principal Microsoft Architect, on how to extend the Skype for Business experience by making it simple and intuitive for any user to join with one-click.
Webinar details:
Date: Wednesday, 3 August
Time: 3:00PM Sydney
Time: 5:00PM New Zealand
Time: 1:00PM Singapore
Time: 10:30AM India
Expected duration: 30 min
An active volunteer, she spends her free time at the New South Wales Rural Fire Service, working in the Comms Room, supporting and helping people in emergency situations.
In this Q&A, she discusses her plans for her regional team, successful marketing strategies and how she balances work and family responsibilities.
What are your top priorities in your new role?
My top priority is to grow the Polycom business. Polycom has an incredible opportunity in Asia Pacific. There is no geography more connected in the world and no other region has seized the advantages of that connectivity in the same way, with yet more scope to grow. Polycom’s ability to drive productivity through technology creates equality of opportunity for people and businesses, so continuing to demonstrate that and grow our business is my priority.
I am excited to join the team and look forward to evolving a Polycom story through marketing that is as innovative as our technology.
What are your main expectations from your team?
I expect them to desire to be the best marketers in the world! I want my team to embrace our customers and build stories about the amazing possibilities that our technology brings. We are a technology company but our solutions make a difference in people’s lives.
Marketing to me is a blend of art and science. By that I mean being creative about crafting a story while putting best practice marketing principles to work to tell that story to the right people - connecting with our customers, and creating partnerships that build value across the ecosystem.
Could you tell us what interested you in Polycom?
Initially, I was interested in the promise of Polycom - the power of true collaboration. Just think of all the people in the world who spend hours in unproductive meetings and very long phone calls, where they are not truly connecting.
In every communication experience that you have, so much is visual in our expressions and body language. Every time you lose that, you lose the possibility of connection. What I love about Polycom is that the company makes the possibility a reality, bringing true connections quickly into business.
Collaboration brings opportunity – be it to school children in rural villages who can receive an education via HD video conferencing, or medical students in remote communities to receive ongoing training.
It doesn’t matter what the geopolitical or social environments are, collaboration provides that opportunity and that’s the promise of Polycom to me.
Polycom also has an enviable culture. We speak externally of unleashing the power of human collaboration, innovation and defying distance, but everyone in Polycom lives and breathes this every day. I’ve learnt we demonstrate the possibility and advantages of how technology can make people work together in a better way when they truly embrace it – through every connection, every day.
What do you think B2B technology marketers need to know about the evolving marketing landscape? How has this changed in the last 3-5 years?
First, while B2B marketing is about ‘business to business’, all marketing is about “people to people”. Sometimes it’s easy to lose sight of that. As an industry, we have become very good at mastering the science of marketing, but at the end of the day, every conversation has to end with influencing or connecting to a person.
Whilst business relationships can be long lasting and valuable, they lack the ease of “stickiness” or emotional attachment a consumer can feel. So you have to find a way to drive that motivation and continue to deliver value.
Secondly, the metrics around Marketing are much more advanced and scientific than they were even five years ago. When I first started in my career, it wasn’t easy to define the contribution of marketing to the sales cycle and the business.
Technology marketing has now evolved its own science & discipline, helping us measure that contribution and also providing an ability to test, execute and adjust quickly. Using analytics helps to craft better stories and make adjustments quickly. That customer intimacy and insight based on technology platforms has been one of the biggest trends.
How do you think technology is shaping the future of marketing?
In a perfect world, technology should be able to make connections deeper. You can apply a lot of technology but it’s not until you analyse the intelligence from it and can apply that in a meaningful way that it really delivers value.
Technology has the ability to answer questions like - How do you understand different motivations and different cultures when you’re selling the same thing? What’s the right message to the right people and how can we connect with them in the best way? How do we deliver a richer experience with the right information, the right time, and the right way? How are we improving contributions to the business every day?
Technology will continue to allow us to know more about what we do. However, the decisions we take from that, require the expertise and imagination of people.
How can vendors like Polycom support partners in lead generation and marketing efforts?
Partners are essential to help us serve our customers better and make them more successful. They often bring a deep understanding of their customers’ business and their needs. Often, partners also bring local expertise and cultural knowledge. Given the diversity and breadth of Asia Pacific, we could not anticipate and deliver on our customers’ needs without them.
A partnership needs to be a collaborative effort. The Polycom brand, and our investment in it acts as a pull factor that delivers leads and interest to our partners. On the push side of the marketing equation, we also support them through easy to adopt campaigns designed for partners to localize and deploy.
It’s how we work together to deliver real business value to our customers that is the most important element and Polycom is committed to that.
How important is customer experience to a brand?
Customers telling your story is the most authentic and powerful way to build a brand.In technology, the desire to do that comes from a great user experience, so every experience is critical. It’s why Polycom is constantly looking for ways to make our solutions simpler to use – so they can focus on connecting, and associate that connection with the Polycom brand.
How do you manage a family and an executive career?
Life is about priorities. I’m focused on work when I’m there and my family when I’m with them. I am very lucky to have an amazing husband. We have been married for more than 20 years and have a 12 year old son. We always want each other to develop and grow and reach our full potential, just as I do with my Polycom team.
The key is balance and kindness. Sometimes the house may be untidy but the dinner table will always be a place for conversation!
If you think this pictured collaboration solution may look familiar - then you're absolutely right. Polycom® RealPresence Trio™, transforms Polycom's iconic three-point conference phone, one of the most popular appliances in the history of business meetings!
Today, we are delighted to share the news that this first smart hub for group collaboration was awarded with the Red Dot, the international distinction for high design quality. Find out how RealPresence Trio is not only about style - but is rapidly transforming huddle rooms into collaboration hubs.
Participants from 57 nations had registered their products and innovations for the Red Dot Award: Product Design 2016. Only products which set themselves apart considerably through their excellent design receive the sought-after quality seal from the international Red Dot jury.
The perfect huddle room solution
Huddle rooms are the fastest growing type of meeting space and many organisations are struggling with the best 
Modular and flexible solutions allow teams to transform their workspaces and adapt to the way they need to collaborate. This is where solutions such as RealPresence Trio transform the way small meeting spaces are being used.
Check out this handy infographic to discover how Polycom's range of solutions make huddle rooms more productive.
Experience it for yourself!
If you'd like to experience Polycom RealPresence Trio or explore more collaboration options for your small meeting spaces, contact your Polycom representative.
Additional resources:
- Learn more about Polycom RealPresence Trio
- Follow the conversation on Twitter: #huddleroom
- Visit the huddle room page on our website
The Workplace of the Future is not a place; it’s a state of mind. It’s how you integrate collaborative technology into 
In a unique event to be held in Singapore on January 29, Bangalore on February 4 and Sydney on February 9, industry experts will provide key insights on delivering a collaborative workplace, and share best practice and lessons learned to help you shape the workplace of the future.
What you can look forward to
Attendees will experience the latest innovations that support collaboration and meet Polycom’s EVP, Worldwide Engineering, Michael Frendo who will talk about creating a collaborative workplace and be joined by key figures from the industry:
In Singapore: Uli Gwinner, President, Asia Pacific Steelcase will discuss workspaces of the future and Heather Emslie, APAC Solution Sales Lead, Productivity Cloud for Microsoft will present on delivering universal communications with Office 365 & Skype for Business.
In Bangalore: Hear from Anjali Kelkar, APAC consultant, Applied Research & Consulting for Steelcase on how to make distances disappear in a workplace. Rupesh Gandhi, Communications Global Black Belt & O365 Landing Lead (India & SAARC) will also present at the session.
In Sydney: Steven Miller, Director, Microsoft Office Division Business Group, Microsoft will present on creating a new world of work with Office 365 and Skype for Business. Mark Hansen, Chief Information Officer with DEXUS Property Group will reveal the key trends driving the workspace of the future.
Who should attend?
IT decision makers, IT teams involved in implementing UC and collaboration solutions, solution architects and professionals involved in workplace re-design.
Limited places available – register now!
Join us for this free event and learn how you can fuel the development of true collaboration in your organisation today. Only limited places available, make sure to reserve your spot today. Click on the links to register in your respective city:
Singapore: Innovation Roadshow 2016: Singapore, Friday, January 29
Bangalore: Innovation Roadshow 2016, Thursday, February 4
Sydney: This event is now fully booked
Last week, Polycom unveiled several new collaboration solutions that will transform the workplace as we know it today. In a live event in New York and delivered via webcast around the world, the company announced breakthrough collaboration experiences that place people at the centre of collaboration. If you missed this live event, now's your chance to catch up!
Presiding at the event, Peter Leav, Polycom's President and Chief Executive Officer described the launch as a quantum leap in achieving the company's vision of unleasing the power of human collaboration: “As we celebrate our 25th year of innovation and leadership, we are announcing breakthrough collaboration experiences that uniquely place people at the heart of collaboration enabling them to work better, smarter and more efficiently. We are delivering the workplace of the future today.”
The event featured:
- Polycom's President and CEO, Peter Leav, discussing how Polycom’s vision and strategy is driving customer success
- Insights from Scott Crowder, CIO of BMC about how they are building a workplace of the future and a collaboration culture that gives them a competitive advantage
- The unveiling of Polycom’s exciting new solutions by Ashan Willy, SVP of Worldwide Product Management and System Engineers, and Michael Frendo, EVP of Engineering
This was an event not to be missed - make sure to watch the on-demand replay.
Meanwhile, here's a brief recap of the new solutions that were announced:
Four new solutions for meeting spaces of all sizes: Polycom® RealPresence Trio™, the first smart hub for group collaboration that transforms the iconic three-point
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Polycom® RealPresence Centro™, the industry’s first collaboration solution purpose-built to put people at the centre of collaboration. RealPresence Centro was built with instinctual human behaviour in mind – people feel more comfortable communicating and collaborating in the round. Polycom’s patented 360-degree voice and video technology
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conference phone into a voice, content-sharing and video system that can fit into any team environment.
automatically tracks the speaker, while also showing the entire meeting space on the same screen.
Polycom® RealPresence Debut™, brings enterprise grade video collaboration to the huddle room with a focus on
simplicity and affordability.
An easy, elegant design that enables high quality visual collaboration for huddle and
smaller room environments, as well as for small or medium sized businesses with limited IT resources.
Blog: Consumer-grade video isn't good enough for business communications
Polycom® RealPresence® Medialign™, a turnkey Polycom® RealPresence® Group Series solution for multiple work 
Blog: Are you ready for low-stress video collaboration?
Software updates for better ease of use and increased adoption:
Polycom® Concierge, the industry’s first enterprise software that automatically connects to personal devices, 
The Polycom Concierge technology enables user devices to be at the centre of meeting control, wirelessly connecting to Polycom solutions including RealPresence Group Series, RealPresence Medialign, RealPresence Medialign, Polycom® Open Telepresence Experience® rooms and RealPresence Immersive StudioTM systems
New solutions for Microsoft Office 365 environments:
Polycom also announced additional new solutions for Microsoft Office 365 environments. The industry leading portfolio of Polycom® VVX® business media phones will be the first phones to support and interoperate with the forthcoming cloud voice service offering as part of Microsoft Office 365.
For more:
▪ [Webcast] Witness collaboration as you have never seen before
▪ [Video] The future of collaboration revolves around you
▪ [Video] Polycom engineers explain the UX design behind Polycom RealPresence Centro
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